121mcv Sales and Marketing is an international company servicing clients in UK - EU and the Worldwide. Specialists in: Search Engine Optimisation, Website Development Lead Generation, Business Development, Appointment Setting, Social Media Development, Telesales, Telemarketing, Event Optimisation, Email Marketing, Search Engine Marketing (SEM) and International Sales.
132 posts
A Month of Transformative Coaching, day thirteen: A fresh look at the principles behind the human experience ...
7 ways to win new business
Five social media trends and how you can make the most of them.
Modern business owners think about their digital strategies as soon as they start putting their company together. Of course, they don’t always put it in those terms, but it’s a rare entrepreneur who doesn’t check domain name availability when brainstorming business ideas.
Brand identity is described as “the visible elements of a brand (such as colours, design, logo type, name and symbol) that together identify and distinguish the brand in the customers’ mind”.
All the elements in the definition above are the things that people will look at to decide whether or not to do business with you so you need to get them right.
Frankie Knuckles, the godfather of Chicago house music, has died. He was 59.Knuckles began DJing in New York under the guidance of legendary DJ Larry Levan, but moved to Chicago in the lateâ70s, just as disco was beginning to die. While record labels were hesitant to sign disco artists, Knuckles and
http://www.121mcv.co.uk/resources/seo-sem-knowledge/the10-stepplanforgettingtopageoneofgoogle
Not everything translates well… This could mean ‘OK’ in UK or USA but ‘zero’ in Russia or worse perhaps “go f@$k yourself in South America!?
It is means ‘Money’ in Japan apparently?
Even with a local translator you have to careful! A colleague when working in China with a group of Senior Managers attempting to impress upon them “the importance of change management in the organisation” through a translator, not knowing that there was no real translation for “Change Management” got his key note address to them translated as ” What’s important here is to change the management of the organisation” !!! It took a long while to find out that this had happened and he had lost one or two friends along the way.
We can choose how we communicate in a particular situation. We can choose to generate new possibilities for our relationships rather than reacting according to our cultural programming.
Self-actualisation or sense of duty? The fundamental cultural difference…
Nice example of high context versus low context communication…
Wants-Needs-Desires-Fears
Traditional marketing advises you to "Find a need and fill it." Using that approach to create your marketing strategy is too limiting and can even guide you into a disastrous plan. To design a well-focused marketing and advertising plan, you must first understand some basic facts about marketing psychology and buyer behavior.
Are You A Leader Or Merely A Manager?
“There is a difference between leadership and management. Leadership is of the spirit, management is of the mind. Managers are necessary, but leaders are essential. We must find managers who are not only skilled organisers, but inspired and inspiring leaders.”Field Marshal William Joseph "Bill"Slim"
Need help developing your business?
email: emc2@121mcv.co.uk
Tel: 08453888281
5 Ways Your Competitors Can Help You Get More Sales
Why?
4 Ways to Increase Your Sales Productivity by 243%
If you’re like most small business owners, selling is the least favorite part of what you do. What if you knew there was an easy way to make it way more likely that when you call a client or prospect to make a sale, you’d get a call back?
10 Tips To Cross-Selling
If 70 percent of an iceberg is underwater - how many cultural cues do we overlook?
http://bridgeconsultants.info/2014/03/18/many-cultural-cues-overlook/
Small-business owners waste their time on what I call £10 an hour work, like running to get office supplies. Meanwhile, they forgo the activities that earn £1,000 an hour, such as sending the right email to the right person, or negotiating a lucrative contract, or convincing a client to do more business with you.
WHERE WOULD YOU MOST LIKE TO VISIT ON YOUR PLANET?
South pole